Why use video for sales?
Video was on the rise even before this pandemic and it's here to stay. We've been using it for years – not just for meetings and webinars, but also to help our clients use different HubSpot features, proposal walkthroughs, and lately also for video prospecting.
We know video is important. In 2018 Vidyard’s Video in Business Benchmarking Report showed that 90% of customers say video helps them make buying decisions. In 2020 everyone is using video much more, but are you using it effectively for sales?
Personalized video integrated in your emails:
- gives you more visibility in the inbox,
- adds efficiency to your sales process,
- shortens your sales cycle.